AI & Automation for Hospitality

Part of Industries

Run the room — not the back office.

Booking confirmations and no-show chasing, publishing rosters and fielding shift swaps, placing the supplier order, counting stock, asking for reviews and answering them, keeping the loyalty list warm — the administration that surrounds every service and usually gets done after close, off the clock. We build the systems that handle it, so your team spends its hours on the floor. It handles the admin, never the welcome — and you own everything we build.
Aidan LambertCaleb Harward
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What is hospitality automation?

Hospitality automation is software that handles the administrative work around service so your team can stay on the floor. It covers booking confirmations and reminders, waitlists and no-show follow-ups, roster publishing and shift-swap comms, supplier ordering and stock counts, review requests and responses, and loyalty and marketing messages. A system watches for a trigger — a new booking, a published roster, a low stock count, a five-star night — and does the next administrative step on its own. It handles the admin, never the welcome: the cooking, the pouring and the hosting stay with your people. It isn’t a call centre you rent or a replacement for good service — it’s built on the POS, booking and roster tools you already run, and you own it.

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Hours automated for clients
$0K+
Client money saved
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Australian owned & operated
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Response time, every time

Why do hospitality venues automate?

Because the margins are thin and the admin is relentless. Confirming and reminding every booking, chasing no-shows, publishing the roster and answering the shift-swap texts, placing the same supplier order, counting stock, asking for reviews — it’s necessary, it’s repetitive, and most of it gets done after close by a manager who’s already worked a full service. It bills at nobody’s rate and it burns your best people out.

It also carries real money in the mistakes. The things that hurt a venue are rarely bad cooking; they’re a no-show table that was never confirmed, a supplier order placed late, a roster that overshot the wage budget, a bad review that sat unanswered for a week. Software is good at exactly this kind of exacting, repetitive process — and it doesn’t forget to send the reminder at 5pm on a Friday.

Automate the administrative layer and two things improve together — the routine work gets done faster and more reliably than a tired manager manages at 11pm, and your people get their hours back for the service and the hosting that actually fills the room.

What we automate

01

Bookings & confirmations

New bookings get a confirmation, a well-timed reminder and an easy way to change or cancel, waitlists fill cancelled tables automatically, and no-shows get a polite follow-up. The table turns over cleanly and nobody on the floor is chasing confirmations mid-service.

02

Rostering & shift comms

Published rosters go out the moment they’re set, shift-swap requests route to the right people, and reminders land before each shift. The manager stops fielding a dozen texts a night, and the venue stops running short because a swap fell through the cracks.

03

Supplier ordering & stock

Recurring supplier orders get prepared from par levels and pushed through Ordermentum or your ordering tool, low-stock counts get flagged before they bite, and the paperwork lines up for review. The order goes out on time without the manager doing it from home after close.

04

Reviews & loyalty

Happy guests get asked for a review at the right moment, incoming reviews get surfaced with a drafted, on-tone reply for a person to approve, and your loyalty list gets warm, well-timed marketing. Reputation and repeat visits get tended to instead of forgotten.

What's complicated about automating hospitality?

The hard part isn’t the idea, it’s peak-time reliability. A booking system that works in a quiet demo but stumbles at 7pm on a Saturday is worse than none at all. So we build for the busy hour, not the calm one — the system has to hold up under load and fail safely, telling a person when something can’t send rather than dropping it silently. We’d rather it stop loudly than get a booking wrong quietly.

The other hard part is the tangle of systems. A venue’s bookings, POS, roster and supplier ordering usually live in four different tools that don’t talk to each other — SevenRooms or ResDiary, Square or Lightspeed, Deputy, Ordermentum. Making them behave as one, through their APIs, without you switching any of them, is most of the real work. We build on the stack you already run.

And underneath both: the guest experience stays human. We automate the admin — the confirmations, the rosters, the orders, the review chasing — but never the welcome. The system handles the back office; your staff own the service, and every guest-facing message goes out in a human tone a person has signed off.

What does success look like?

Six weeks after go-live, the admin around service has quietly receded. Bookings confirm and remind themselves, cancelled tables refill from the waitlist, no-shows drop because the reminders actually go out. The roster publishes the moment it’s set and the shift-swap texts route themselves. The supplier order goes out on time from par levels, low stock gets flagged before it bites, and happy guests get asked for a review while the night is still fresh. The manager who used to do all of this after close gets their evening back — and nobody’s hosting any differently, they’re simply on the floor more, because the back office stopped being their job. It’s the kind of system we build for venues across Australia, from our base in Melbourne.

Why Better Automations instead of another agency?

Scoped up frontA fixed quote and a real go-live date before we start. No open-ended day rates, no surprises the week you launch.
Built on your stackWe work with what you run — SevenRooms, ResDiary, Deputy, Square, Lightspeed, Ordermentum and the like — using their APIs. You don’t rip out the POS to work with us.
You own itThe workflows, the code and the accounts are yours. No per-seat fees, no lock-in, no per-cover surcharge.
Built to survive serviceIt has to hold up at 7pm on a Saturday, not just in a demo. We build for peak-time reliability and fail safely — if something breaks, a person is told, nothing goes silently wrong.
We stay onDocumentation and a walkthrough at handover, and we’re on call as your menu, venues and roster change.

Hospitality automation FAQs

The admin that surrounds service: booking confirmations and reminders, waitlists and no-show follow-ups, roster publishing and shift-swap comms, supplier ordering and stock counts, review requests and responses, and loyalty and marketing messages. It handles the paperwork and the messaging around the floor — the cooking, the pouring and the hosting stay with your people.

Yes. We build around what you already run — SevenRooms or ResDiary for bookings, Square or Lightspeed on the POS, Deputy for rosters, Ordermentum for supplier orders — using their APIs. You don’t switch systems to work with us. If a tool has no usable way in, we’ll tell you what’s realistic before you spend anything.

That’s the whole point of how we build it. Peak-time reliability is the brief, not an afterthought — the system is built to run at your busiest hour and to fail safely if something upstream goes down. A confirmation that can’t send gets flagged to a person; it doesn’t vanish. We’d rather it stop loudly than get a booking wrong quietly.

No — done right, it does the opposite. The system takes the admin off the floor so your staff aren’t heads-down in a tablet chasing confirmations mid-service. The guest gets a prompt, human-toned reminder and a table that’s ready; your team gets to actually host. We automate the back office, never the welcome.

No. It removes the after-hours admin that a manager currently does off the clock — the confirmations, the roster texts, the supplier order, the review chasing. Nobody gets replaced; the manager gets their evening back and the venue runs on fewer late nights spent in the inbox rather than on the floor.

Most builds are two to six weeks from brief to go-live, and sit between $3,000 and $15,000 depending on scope. You get a fixed quote and a realistic date up front, and you own everything we deliver — no per-seat fees, no per-cover charge, no monthly platform rent.

Yes, and that’s where it pays off fastest. One system can publish rosters, chase confirmations, order stock and run review requests across every site, with each venue’s numbers surfaced separately so an area manager isn’t logging into six dashboards. The admin scales without the headcount having to.

Tell us where the admin piles up

A couple of lines is enough. You’ll hear back from Aidan directly, usually within a business day.

  • Founder-built — you deal directly with Aidan, not a sales team.
  • A straight answer on whether it's worth building, and what it'd cost.
  • You own everything we ship. No lock-ins, no per-seat fees.
Aidan Lambert, founder of Better Automations
FOUNDER
Aidan Lambert
Talk directly with the founder — not a sales team.